
Wristful Thinking ® wristbands were invented by Brandi, an avid runner and fashion designer, after seeing a lifeless runner at mile ten of a half marathon race in 2011.
NO ONE knew what to do to help him before the paramedics arrived. Brandi finished the race without a feeling of success, but more so a feeling of sadness, vowing that “not knowing what to do” should never happen again.
Using her circular knitting development experience, the first flat-surface wristband was born. The wristband was brought to the market with the American Heart Association’s ‘Hands Only CPR’ instructions.

“I tried a Wristful Thinking® Wristband and found it to be comfortable and easy to get used to … “
Read more of this article by Cid Cardoso, Jr. on theEndurance Magazine Website.
Wristful Thinking ® wristbands have grown to be a GREAT motivational, informational sweat relief product. One size fits most! Made of super-soft moisture wicking yarn. Patent Protected (USD731345S1). WEAR IT FOR LIFE!